Heather Ruder

WestWorld WB - Delos Careers

Produced two websites in 7 languages for the global launch of the WB Westworld game. Worked with inside design team and outside UX and development companies to bring this interactive quiz to life. User walked through a 20 question placement test to find out which Delos role they would be most suited for. Once placement test results were known, user could then apply for that specific job.

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Delos Careers

Brita - Steph Curry - Interactive Bus Shelters

Produced 10 interactive bus shelters for the Brita / Steph Curry campaign in San Francisco. User could take a picture directly from the bus shelter, have their face comped on to Steph Curry's body and text the final image to themselves to post directly to social media.

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ZICO.com

Scoped, produced and managed all ZICO.com digital work for a rebrand campaign which included rebuild of ZICO.com as well as ZICO.ca. Built on Wordpress with custom front-end. Goal was to create an easily updatable site that could then be used for other ZICO countries to repurpose for a minimal budget.

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Lets Get Consensual

As part of Heat’s internal initiative to bring awareness around consent, I was tasked with building an interactive charging station. We partnered with an external company and customized everything from the wrap to the interactive touchscreen experience. It debuted in Cannes and has since gone to Lollapalooza and Adweek 2019.

Adweek article here:

http://bit.ly/letsgetconsensual

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Playable Ads

Produced multiple interactive playable ads for a variety of clients.

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Greyhound 100 Year Anniversary

Produced website to celebrate Greyhounds 100-year anniversary. HTML site with Wordpress backend. Needed to create an easily updatable site that the client could manage post launch. Created UX and worked with design and development teams to bring to life.

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Walmart : DIY Site

Worked with the in-house UX team, Design Team and external content partners to create a website for the Walmart DIY initiative. Final deliverables included all desktop and mobile wireframes, content, image assets, site designs and a style guide.

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Walmart Holiday

Worked on multiple digital campaigns for Walmart Holiday which included a high quantity of flash banners, mobile banners, landing pages. These campaigns also included working closely with Flashtalking on mobile/HTML ads as well as moving over to the Instant Ad platform.

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Mission Foods

Worked on all Mission Foods digital projects, including Mission Foods entities site redesigns, large campaign launches and event landing pages.

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Greyhound.com

Produced entire greyhound.com website which included scoping, UX, design and front-end HTML development. Also worked with Greyhound IT directly for proper implementation and testing.

Greyhound Express

Produced Greyhound Express website after finishing work on Greyhound.com. Included scoping, working with internal team on all wires, design, as well as front-end development. Project also included working directly with Greyhound IT on all phases of the project for seamless integration with their back end.

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THEGOODS

Produced and managed the development of BSSP's analytics website platform. I worked with internal and external development teams and oversaw all site design.

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BSSP.com

Worked with internal teams to scope, design and develop the new BSSP.com website. Goal was to have a responsive site that was also built on a CMS for ease of updates.

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Adobe Back to School Website

Scoped project and worked with in-house design teams as well as B-reel to create a website for the Adobe Back to School campaign. This 3d-experience included multiple games, apps as well as tool that had all adobe shortcuts for each of their products in one place.

Adobe Job Feed

Produced job feed banner and app. Sourced a job feed API which allowed the banner to find how many jobs in the users area required Adobe skills during a tough job market.